Beijing New Home Sales Rise as Lower Prices Meet Better Locations

New home sales in Beijing topped 3,711 units as of April 13, an increase over the 3,552 units sold in March. Six of 13 projects launched or updated after March 20 sold over 40 percent of their units. In Changping district, the Future City · Star Universe Era project sold 91 percent of available homes by April 12, while Guoxianfu PARK sold 83 percent. This demand follows the release of new real estate market policies in December. Developers introduced projects with lower prices, smaller shared areas, and higher design standards. Homes priced between CNY4 million and CNY6 million, which were previously located in remote areas with incomplete facilities, are now available in locations with mature commercial facilities and rail transit. This shift in location and pricing has stimulated buyers' demand to improve housing conditions.