Charles Schwab Crypto entry threatens Robinhood's premium subscription and trading dominance
Robinhood enters a phase of price competition and user retention as its dominance in crypto trading and its premium subscription model are threatened. Charles Schwab announced it will launch a spot crypto trading platform for retail clients by mid-2026. The platform will enable users to trade Bitcoin and Ethereum directly alongside stocks and ETFs with 24/7 support. Schwab will charge a fee of 75 basis points. With $12 trillion in client assets, Schwab can subsidize trading costs to lure away Robinhood's users. Robinhood stock is down nearly 30% since the start of 2026.
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